VP of Product Marketing
Company: VirtualVocations
Location: Modesto
Posted on: October 26, 2024
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Job Description:
A company is looking for a VP, Product Marketing and Customer
Lifecycle to lead go-to-market strategies and drive product
adoption.
Key Responsibilities
Develop and execute go-to-market strategies and campaigns for
product launches and updates
Drive product usage and adoption by understanding the customer
journey and employing product-led growth strategies
Collaborate with internal teams to ensure alignment on product
growth strategies and seamless execution of initiatives
Required Qualifications
12+ years of experience in product marketing, preferably in B2B and
SaaS sectors
Proven track record in leading go-to-market strategies and driving
product adoption
5+ years of management experience with a focus on developing
high-performing teams
Experience working cross-functionally with senior management in
Product, Sales, and Customer Success
Strong organizational and project management skills
Keywords: VirtualVocations, Sacramento , VP of Product Marketing, Advertising , Modesto, California
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